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LARAVEL TECHNICAL SEO AUDIT

Laravel websites can rank strongly when routing, metadata, and template performance are managed with production discipline.

01. Confirm canonical and robots consistency

Ensure canonical URLs and robots directives are correct for public pages and do not conflict across templates.

02. Validate route and redirect hygiene

Remove unnecessary redirect chains, clean legacy routes, and ensure each important page resolves with a stable canonical URL.

03. Keep sitemap generation accurate

Include only index-worthy pages and regenerate sitemaps after major content releases so crawlers see current architecture quickly.

04. Audit render performance on key templates

Measure LCP, INP, and CLS on top landing pages. Optimize scripts, media, and component depth where performance slips.

05. Verify structured data output by route

Check that schema type and required fields match page purpose, especially for articles, services, and FAQ-ready content.

SEO Context

Technical SEO Strategy

Technical SEO removes invisible barriers that block crawling, indexing, and ranking potential.

Fix indexation, canonical conflicts, thin pages, and slow templates before scaling content. Technical debt compounds quickly on growing websites.

technical SEO indexing fixes crawl optimization

- Audit indexable URLs monthly

- Fix canonical and redirect chains

- Improve Core Web Vitals templates

- Monitor crawl errors in Search Console

Implementation Priorities

Update primary service and blog pages first, then roll patterns across supporting pages.

Use Search Console and analytics data to prioritize templates that impact leads fastest.

Review performance monthly and refresh copy where intent or SERP behavior changes.

Metrics Worth Tracking

Organic impressions and clicks for primary service queries

Qualified lead conversion rate by landing page

Engagement depth on page sections that handle objections

Quick FAQ

How long does this strategy take to show results?

Foundational improvements often show movement within a few weeks, but durable ranking and lead quality gains typically compound over a 3-6 month window.

What should we prioritize first?

Start with high-intent service pages and technical blockers, then scale content and internal linking once conversion pathways are clear.

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Related links: All articles Services Work